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Payment Gateways in Pakistan: COD, Easypaisa, JazzCash & Cards Compared
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Payment Gateways in Pakistan: COD, Easypaisa, JazzCash & Cards Compared

Yuplify Team

Yuplify Team

Editorial Team

February 5, 2025

Cash on delivery, Easypaisa, JazzCash, local card gateways, bank transfer — which payment methods work for online stores in Pakistan, what each needs, and why Stripe and PayPal usually don't.

Choosing how customers pay is one of the first real decisions for an online store in Pakistan — and most payment guides online don't help, because they're written around Stripe and PayPal. Here's what actually works for Pakistani stores, what each option needs, and when to add it.

Disclosure: this guide is published by Yuplify, an e-commerce website builder. We've noted which options Yuplify supports, but the comparison applies whichever platform you use.

Cash on Delivery (COD)

The customer pays the courier in cash when the parcel arrives, and the courier remits the money to your bank account.

  • Best for: almost every new store — it's what most first-time online buyers in Pakistan choose.
  • What you need: a courier merchant account with COD collection.
  • Costs: the courier's delivery charge and any COD handling fee, plus the cost of refused parcels.
  • Watch out for: fake orders and refusals. Confirm orders by call or WhatsApp before shipping.
  • COD is built into Yuplify on every plan, including the free one. Read how COD works on Yuplify.

    Bank Transfer and Raast

    Customers transfer money to your bank account before you ship — through internet banking, IBAN transfer or Raast, the State Bank's instant payment system.

  • Best for: repeat customers and high-value orders where you want payment upfront.
  • What you need: just a bank account.
  • Downside: manual — you have to check each payment and match it to an order, and new customers may not trust paying a store they don't know upfront.
  • Easypaisa

    Pakistan's largest mobile wallet. With an Easypaisa merchant account, customers can pay online from their Easypaisa wallet, with a debit or credit card, or by voucher at an Easypaisa shop.

  • Best for: stores ready to take online payments from a broad audience.
  • What you need: a registered business merchant account — a personal wallet can't receive online store payments — and Easypaisa's approval of your integration.
  • Costs: a per-transaction fee agreed with Easypaisa. Ask your relationship manager for your rate.
  • Easypaisa is rolling out on Yuplify now. See Easypaisa for your online store.

    JazzCash

    The other major mobile wallet, with a similar merchant gateway for wallet and card payments.

  • Best for: stores whose customers use JazzCash — many shoppers have one wallet or the other, so stores often want both eventually.
  • What you need: a JazzCash business merchant account and integration approval.
  • Costs: a per-transaction fee agreed with JazzCash.
  • Yuplify doesn't support JazzCash yet.

    Local Card Payment Gateways

    Several Pakistani payment companies and banks offer gateways that accept Visa and Mastercard debit and credit cards, often alongside wallets. They're worth comparing if many of your customers pay by card.

  • What you need: usually a registered business, NTN and a business bank account, plus an application and approval process.
  • Costs: a percentage per transaction, sometimes with setup or monthly fees. Compare rates and settlement times.
  • What About Stripe and PayPal?

    These are the default in most international guides, but they usually don't work for Pakistani businesses:

  • PayPal doesn't offer merchant accounts in Pakistan.
  • Stripe doesn't onboard businesses registered in Pakistan.
  • They're only an option if your business is registered in a country they support — for example, an overseas company selling internationally. Yuplify supports your own Stripe or Paddle account for those cases. See Stripe on Yuplify.

    Quick Comparison

  • Cash on delivery: no approval needed · trusted by first-time buyers · risk of refused parcels.
  • Bank transfer / Raast: no approval needed · manual matching · good for repeat buyers.
  • Easypaisa: merchant account and approval · wallet, card and shop payments · settled in PKR.
  • JazzCash: merchant account and approval · wallet and card payments · settled in PKR.
  • Local card gateway: registered business and approval · cards (often wallets too) · per-transaction fees.
  • Stripe / PayPal: generally not available to Pakistan-registered businesses.
  • Which Should You Start With?

  • Day one: cash on delivery. Add bank transfer for customers who prefer paying upfront.
  • Once orders are regular: register your business and add a wallet gateway (Easypaisa or JazzCash) or a local card gateway.
  • Then: offer a small incentive for paying online — like free delivery — to reduce COD refusals.
  • Whichever you choose, make payment options clear on product pages and at checkout. Uncertainty about payment is a common reason buyers leave.

    Final Thoughts

    The right payment mix in Pakistan starts with COD and grows into online payments as your business matures. Don't let gateway paperwork delay your launch — start taking orders with cash on delivery, and add online payments once you know your store works.

    New to selling online? Start with how to make an e-commerce website in Pakistan.

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    Yuplify Team

    Yuplify Team

    Editorial Team

    Written by the team that builds Yuplify. Prices, plan limits and integrations in our guides are checked against the live product before publishing, and posts are updated when they change.

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